As the cannabis industry continues its meteoric rise, many cannabis and hemp companies are searching for ways to build visibility and brand awareness.
In this episode of Dank Discussions, we’re sharing some creative and effective marketing strategies that will help you stand out and connect with cannabis and hemp consumers, while still remaining compliant with some of the more complicated laws and regulations.
Doug Schneider is the Co-Founder and Chief Business Development Officer, and Silvana Nardone is the Co-Founder and Chief Creative Officer of Via Viaggio. Based in Brooklyn, New York, and Dobbs Ferry, New York, Silvana aims to utilize her culinary expertise to transform CBD-infused gummies into something spectacular. With Doug guiding and supporting her through countless trials and errors, they were able to create an amazing product that shook the New York cannabis industry. Today, Silvana and Doug share their transformation journey, what an adaptogen is all about, and the pressing challenges they are currently facing.
George Hodgin is the CEO of Biopharmaceutical Research Company (BRC) and a former US Navy Seal. Based in Castroville, California, BRC is a fully licensed, federally compliant, and recognized company wholly focused on cannabis research and development. George and his team are on a mission to research cannabis as an alternative medical treatment for military veterans. Today, George teaches us more about how cannabis can help alleviate a veteran’s health, what made George transition from Navy to becoming a CEO, unveiling the potential of cannabis, and the bureaucracy of cannabis.
Morris Beegle is the president of We Are For Better Alternatives (WAFBA). He is also a producer of NoCo Hemp Expo and a publisher of Let’s Talk Hemp Media. He is based in Fort Collins, Colorado. Medical Cannabis has been legalized since the early 2000s. In 2012, Colorado became the first state to regulate marijuana for adult use. Due to this regulation, Colorado was able to build an industry for hemp. In today’s episode, Morris talks to Maynard about how Covid has impacted live hemp events and trade shows, making guitars out of hemp, and the legal cannabis market in Colorado.
Darell Bester is the Chairman of the Illinois Black Chamber Of Commerce Cannabis Committee. He is also the Founder and CEO of Buddy Luv, a cannabis/CBD lifestyle company. In this episode, Darell talks about the history of Buddy Luv, operating within various ancillary business models, and helping people affected by the war on drugs in the city of Chicago.
Tov Breslow is a highly experienced and brilliant entrepreneur with a demonstrated history working in marketing and advertising. She is the visionary leader and CEO of See Beauty Cosmetics, a skincare company that sells high-quality products infused with superior hemp CBD oil to accomplished women. She is also the Co-Founder of Calacann Media, Executive Producer of Dank Discussions Podcast, and the beautiful wife of our host, Maynard Breslow. In this episode of DANK Discussion, Tov talks to Maynard about the rising industry of Cannabis Skincare, her journey from addiction to recovery, and how See Beauty aims to continue empowering women everywhere.